CRM Matters Now More Than Ever

Customers are the most valuable asset of any organization. Over 50,000 companies use SugarCRM to manage relationships.
Before SugarCRM, Customer Relationship Management systems were the exclusive province of large businesses that had million dollar technology budgets. The SugarCRM project was started with the belief that open source technologies had reached a point of maturation where a fast, flexible and feature-rich product could be delivered to smaller organizations who did not have large IT budgets. In less than two years, SugarCRM has proven that a best-in-class CRM system can be built and delivered to businesses in a more economical fashion.
Regardless of size every company engages in customer relationship management (a.k.a. "CRM"). Whenever a company builds a customer list, tracks interactions with customers, designates activities to close business, or handles a customer's problem, they are undertaking a CRM-related activity. Customer Relationship Management systems like SugarCRM standardize, automate, and share these activities across a business to improve upon these existing processes.